Permanent Coloring Cream with Keratin and Macadamia & Argan Oils. Its innovative formula ensures maximum coverage of white hair with natural reflexes and intense, for a lively and brilliant color results. The special combination of active ingredients with restructuring action, conditioning and protective, helps keep hair hydrated and soft for a longer lasting color.
 
 With Genus Permanent Colour  can de coverd up to 100% white hair. It is long lashing color with higest reflex.
The mixing proportion is 1 : 1,5 with activador of 10 / 20 / 30 / 40 Vol. of Hydrogen Peroxid. 
Develop time is 30' / 40'. 
Level of Lift is 1-4.